typeahead.ai
AI autocomplete for macOS · Research Project
Product
AI autocomplete for macOS. Local-first, privacy-focused, one-time purchase, Apple Silicon.
Stage
Early access. Pre-launch research to validate PMF, pricing, and target market.
PMF Score
41.5% Very Disappointed (borderline strong, >40% threshold)
Research Method
Synthetic research: 8 personas, 10 interviews, 100 survey responses
Snapshot
41.5%
PMF Score
$49–79
WTP Sweet Spot
86%
Prefer One-Time
39%
Beachhead Size
Top Findings
Ranked #1 (avg 2.17) in feature prioritization. 6/10 interviewees named Google Docs as primary. 59% use Google Docs. Browser/Electron support is non-negotiable.
Ranked #2 (avg 2.22). Every interview participant independently said this is what would make it worth paying for. Not grammar correction — voice preservation.
86% prefer one-time (zero chose subscription). $49–79 band captures 51%. Devs/writers pay $79–99. Students/freelancers top at $49.
"If it's right 70% of the time, I'll turn it off — the 30% wrong is more annoying than typing everything." Conservative-by-default is critical.
Ranked #3 feature (2.73 avg). Important but not the lead message. Users want quality AND privacy (3.0/5 neutral on quality vs privacy tradeoff).
PMF Breakdown
| Segment | Size | Very Disappointed | Move to 80%? |
|---|---|---|---|
| Power users (6+ hrs typing) | 39% | 100% | Already there — defend this segment |
| Casual (4-6 hrs typing) | 35% | 0% → target 90% | Convert with better onboarding + Google Docs support |
| Skeptical (low usage / Windows) | 19% | 0% | Wrong market — don't optimize for |
Beachhead Segment
Power users who type 6+ hours/day and already use text expansion tools
Profile
Mostly devs (30%) and writers (16%). Already juggle multiple productivity tools.
WTP
$79–$129. Will pay premium for quality + privacy.
Why Them
Already use Espanso/TextExpander. Understand the value prop immediately.